![Expert level course](https://25655176.fs1.hubspotusercontent-eu1.net/hubfs/25655176/Star-Head.png)
Expert level course
![Quiz](https://25655176.fs1.hubspotusercontent-eu1.net/hubfs/25655176/Quiz.png)
Knowledge checks / quiz and final test
![Certificate of completion](https://25655176.fs1.hubspotusercontent-eu1.net/hubfs/25655176/Business_Award2_Unoutlined_Clear.png)
Certificate of completion
![Self Transendence](https://25655176.fs1.hubspotusercontent-eu1.net/hubfs/25655176/EOV_B2C_SelfTransendence_Unoutlined_Clear(x5).png)
Access to the CX community and course resources (with Premium Connect subscription)
![clock](https://25655176.fs1.hubspotusercontent-eu1.net/hubfs/25655176/clock.png)
1–2 hours, plus 90-minute final test
![Assessment-46](https://25655176.fs1.hubspotusercontent-eu1.net/hubfs/25655176/Assessment-46.png)
Competency assessments
Learning objectives
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Source, build, and analyze customer data sets to draw meaningful conclusions
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Identify key pain points and use analytical frameworks
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Enrich customer data with business data
Course
1
Introduction to Customer Insights & Analytics
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Identify the types of data that are critical to a holistic understanding of the customer experience
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Explore the different types of CX metrics
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Discover what makes a “good” CX metric, using Net Promoter Score as an example
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Explore key data collection approaches and frameworks
Course
2
Operational Surveys
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Explore the importance, benefits, and types of operational surveys
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Design different types of operational surveys
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Review key considerations in developing and deploying operational surveys
Course
3
Strategic Surveys
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Discover the importance and benefits of the strategic survey approach
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Design a strategic survey
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Review key considerations in developing and deploying strategic surveys
Course
4
Predictive Analytics
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Learn how to go beyond surveys and utilize predictive NPS
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See how building predictive models can play an important role in turning insights into action
Course
5
Root-Cause Analysis
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Learn how to develop and test hypotheses for the customer experience
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Go from high level reason to the underlying reasons that drive customer outcomes
![Earned Growth and Customer Economics](https://25655176.fs1.hubspotusercontent-eu1.net/hubfs/25655176/Bain+CX+NPSx+colleagues+smiling+community.jpg)